After Effects animated social ads
Role: Animation
Illustration & Storyboard
Katerina Peña
While working at Scratch Marketing + Media, I was tasked with animating some graphics for social media. The most interesting challenge that comes with social media ad animation is that the total length of the animation shouldn't exceed 15 seconds, meaning the animation must be quick to both fit in the timeframe and grab people's attention. I really enjoyed this project as an exercise in tightenting my animation. And it was great working with the beautiful illustrations by Kat!